How we help
We apply the new process to one or two priority markets straight away, so the team sees results while it learns. Quick wins build credibility for marketing and fund the next step.
Where a decision is needed now.
With consultant coaching.
Agree actions and owners.
Report back to leadership.
Click a problem to see its signs, causes and the evidence from client work.
“We need something to show leadership in the first quarter, not just a training plan.”
Specialty Chemicals & Materials
[Result]
A specialty chemicals and materials leader changed its strategy from product and technology to markets and customers, which required new skills, processes and culture.
Read the case →Agriculture · Europe
Recent work · 2025–2026
A crop protection business set a two-year growth plan across about seven countries and needed help structuring it quickly.
Read the case →Articles by Market Edge consultants on mkt-edge.com.
Often within one planning cycle, because it uses a live decision.
Your team, with our coaching. That is how the capability stays.
How we help
We install one strategic marketing and commercial process, with linked tools, across business units and regions.
How it works →How we help
We compare your marketing roles, headcount and structure with similar B2B business units by size, profit, R&D and growth.
How it works →How we help
We assess individuals and teams against the marketing, sales and finance capabilities your strategy needs, compare them with industry best in class and link the gaps to business results.
How it works →Book a 20–30 minute sounding board conversation with a senior consultant who has sat in your seat. No cost, no commitment.