SMP

    SMP July 2024

    During the program, Market Edge introduces a series of pragmatic marketing concepts with associated tools and templates.  Each concept is introduced with examples similar to participant’s markets.  In private breakout sessions, participant teams apply the concepts and associated tool to their business with confidential coaching.  Participants will

    • Learn and apply the Market Edge Strategic Marketing Process to their business
    • Develop a draft Strategic Marketing Plan for their agreed target market
    • Develop critical thinking and analytical skills to lead their business to improved growth and profitability

    PROVEN: Over the past 20 years, the Market Edge Strategic Marketing Process has been applied by more than 1,000 Fortune 500 and mid-tier business units.

    SMP May 2024

    During the program, Market Edge introduces a series of pragmatic marketing concepts with associated tools and templates.  Each concept is introduced with examples similar to participant’s markets.  In private breakout sessions, participant teams apply the concepts and associated tool to their business with confidential coaching.  Participants will

    • Learn and apply the Market Edge Strategic Marketing Process to their business
    • Develop a draft Strategic Marketing Plan for their agreed target market
    • Develop critical thinking and analytical skills to lead their business to improved growth and profitability

    PROVEN: Over the past 20 years, the Market Edge Strategic Marketing Process has been applied by more than 1,000 Fortune 500 and mid-tier business units.

    SMP March 2024

    During the program, Market Edge introduces a series of pragmatic marketing concepts with associated tools and templates.  Each concept is introduced with examples similar to participant’s markets.  In private breakout sessions, participant teams apply the concepts and associated tool to their business with confidential coaching.  Participants will

    • Learn and apply the Market Edge Strategic Marketing Process to their business
    • Develop a draft Strategic Marketing Plan for their agreed target market
    • Develop critical thinking and analytical skills to lead their business to improved growth and profitability

    PROVEN: Over the past 20 years, the Market Edge Strategic Marketing Process has been applied by more than 1,000 Fortune 500 and mid-tier business units.

    SMP Jan 2024

    During the program, Market Edge introduces a series of pragmatic marketing concepts with associated tools and templates.  Each concept is introduced with examples similar to participant’s markets.  In private breakout sessions, participant teams apply the concepts and associated tool to their business with confidential coaching.  Participants will

    • Learn and apply the Market Edge Strategic Marketing Process to their business
    • Develop a draft Strategic Marketing Plan for their agreed target market
    • Develop critical thinking and analytical skills to lead their business to improved growth and profitability

    PROVEN: Over the past 20 years, the Market Edge Strategic Marketing Process has been applied by more than 1,000 Fortune 500 and mid-tier business units.

    SMP December 2023

    During the program, Market Edge introduces a series of pragmatic marketing concepts with associated tools and templates.  Each concept is introduced with examples similar to participant’s markets.  In private breakout sessions, participant teams apply the concepts and associated tool to their business with confidential coaching.  Participants will

    • Learn and apply the Market Edge Strategic Marketing Process to their business
    • Develop a draft Strategic Marketing Plan for their agreed target market
    • Develop critical thinking and analytical skills to lead their business to improved growth and profitability

    PROVEN: Over the past 20 years, the Market Edge Strategic Marketing Process has been applied by more than 1,000 Fortune 500 and mid-tier business units.

    SMP October 2023

    During the program, Market Edge introduces a series of pragmatic marketing concepts with associated tools and templates.  Each concept is introduced with examples similar to participant’s markets.  In private breakout sessions, participant teams apply the concepts and associated tool to their business with confidential coaching.  Participants will

    • Learn and apply the Market Edge Strategic Marketing Process to their business
    • Develop a draft Strategic Marketing Plan for their agreed target market
    • Develop critical thinking and analytical skills to lead their business to improved growth and profitability

    PROVEN: Over the past 20 years, the Market Edge Strategic Marketing Process has been applied by more than 1,000 Fortune 500 and mid-tier business units.